WHO IS CLARA?

WHO IS CLARA?

WHO IS CLARA?

About Image
About Image

Clara is a UX & Service Designer who strives to fuse artistic expression and cultural narratives with meticulous strategy, delivering not just eye-candy visuals, but also meaningful ones. She's a firm believer of starting everything with good ol' paper and pencil.

Experience

2026

BOTTA EcoPackaging

UI/UX Intern

BOTTA EcoPackaging is a packaging manufacturer based in Milan, Italy.

My responsibility as an intern included developin user experience flows, wireframes, and UI prototypes for the company website and landing pages.

2026

BOTTA EcoPackaging

UI/UX Intern

BOTTA EcoPackaging is a packaging manufacturer based in Milan, Italy.

My responsibility as an intern included developin user experience flows, wireframes, and UI prototypes for the company website and landing pages.

2022 - 2024

Nafas Indonesia

Visual Designer

Nafas is an air quality app with a mission to make air quality data accessible and drive policy change in Indonesia.

As a Visual Designer, I collaborated with Content, Data, and Growth team to translate environmental research and complex air-quality datasets into accessible digital experiences across app interfaces, social platforms, and public communications —establishing Nafas as the opinion leader of air quality in Indonesia.

Case Study | App Store | Company Website

2022 - 2024

Nafas Indonesia

Visual Designer

Nafas is an air quality app with a mission to make air quality data accessible and drive policy change in Indonesia.

As a Visual Designer, I collaborated with Content, Data, and Growth team to translate environmental research and complex air-quality datasets into accessible digital experiences across app interfaces, social platforms, and public communications —establishing Nafas as the opinion leader of air quality in Indonesia.

Case Study | App Store | Company Website

2020 - 2022

CXO CT Corp

Graphic Designer – Strategist

CXO (Creative Xperience Office) is the creative business unit of CT Corp Indonesia —a conglomerate company with holdings in financial, media, hospitality, entertainment, property, and retail sectors.

Working under the Strategist division, I was responsible for conceptualizing design directions within CT Corp’s ecosystem cross-functionally with the Strategist, Product, Marketing and Production team.

Companies/clients: CXO Media, Beautynesia, Female Daily Network, Coffee Bean & Tea Leaf, Trans Hotel Group, Trans Shopping Mall, Allo Bank, Kuncie (Telkomsel).

Case Studies: Allo Bank | Female Daily Best of Beauty Awards 2021 | CXO Media

Company Website

2020 - 2022

CXO CT Corp

Graphic Designer – Strategist

CXO (Creative Xperience Office) is the creative business unit of CT Corp Indonesia —a conglomerate company with holdings in financial, media, hospitality, entertainment, property, and retail sectors.

Working under the Strategist division, I was responsible for conceptualizing design directions within CT Corp’s ecosystem cross-functionally with the Strategist, Product, Marketing and Production team.

Companies/clients: CXO Media, Beautynesia, Female Daily Network, Coffee Bean & Tea Leaf, Trans Hotel Group, Trans Shopping Mall, Allo Bank, Kuncie (Telkomsel).

Case Studies: Allo Bank | Female Daily Best of Beauty Awards 2021 | CXO Media

Company Website

2019

MATA Studio

Graphic Design Intern

Jakarta-based brand identity and experience design studio specializing on eclectic Indonesian cultural influences.

As an intern I crafted diverse visual elements including environmental and collateral designs, illustration, motion graphics and engaging social media content. I also assisted exhibition and event preparations.

Clients: Lexus, Sejauh Mata Memandang, and Didi Budiarjo.

Company Instagram

2019

MATA Studio

Graphic Design Intern

Jakarta-based brand identity and experience design studio specializing on eclectic Indonesian cultural influences.

As an intern I crafted diverse visual elements including environmental and collateral designs, illustration, motion graphics and engaging social media content. I also assisted exhibition and event preparations.

Clients: Lexus, Sejauh Mata Memandang, and Didi Budiarjo.

Company Instagram

2018

Indonesia Asian Games 2018 Organizing Committee (INASGOC)

Graphic Design Intern

Designed environmental graphics and communication materials for a large-scale international sporting event involving 11,000+ athletes from 45 countries, ensuring consistency across physical venues and digital media.

2018

Indonesia Asian Games 2018 Organizing Committee (INASGOC)

Graphic Design Intern

Designed environmental graphics and communication materials for a large-scale international sporting event involving 11,000+ athletes from 45 countries, ensuring consistency across physical venues and digital media.

2018 - now

Self-employed

Freelance Multidisciplinary Designer

Formulated creative solutions for clients across industries: beauty, technology, NGO, government agencies, ministries and private clients.

2018 - now

Self-employed

Freelance Multidisciplinary Designer

Formulated creative solutions for clients across industries: beauty, technology, NGO, government agencies, ministries and private clients.

Education

2024 - now

Politecnico di Milano

Master of Science, Digital and Interaction Design

Applied design methodologies to complex domains (AI-powered digital solutions, phygital experiences, and automotive HMI) with core objectives of increasing system intuitiveness and designing for inclusivity.

Awardee of the Invest Your Talent in Italy Scholarship (5% acceptance rate).

Projects: SIMON | Naviu | SOSpesa NoLo | Stop to Drop

Industry partner & mentorship: Italdesign, Team System, and Deloitte.

2024 - now

Politecnico di Milano

Master of Science, Digital and Interaction Design

Applied design methodologies to complex domains (AI-powered digital solutions, phygital experiences, and automotive HMI) with core objectives of increasing system intuitiveness and designing for inclusivity.

Awardee of the Invest Your Talent in Italy Scholarship (5% acceptance rate).

Projects: SIMON | Naviu | SOSpesa NoLo | Stop to Drop

Industry partner & mentorship: Italdesign, Team System, and Deloitte.

2016 - 2020

Northumbria University

Bachelor of Arts (Honours), Global Visual Communication Design

Grade: First Class Honor | Final project: 96/100

Final project: "Creative Promotion of Asian Cinema in the USA: Through the Asian Lens”. Focused on brand identity and creative direction for film exhibition.

2016 - 2020

Northumbria University

Bachelor of Arts (Honours), Global Visual Communication Design

Grade: First Class Honor | Final project: 96/100

Final project: "Creative Promotion of Asian Cinema in the USA: Through the Asian Lens”. Focused on brand identity and creative direction for film exhibition.

2016 - 2020

Binus Northumbria School of Design

Bachelor of Arts, Graphic Design & New Media

GPA: 3.71/4.00 | Highest Thesis Grade in Class of 2020

Thesis: "Rebranding Museum Layang-Layang Indonesia". Focused on cultural identity design and narrative environments with Augmented Reality (AR) in advertising.

2016 - 2020

Binus Northumbria School of Design

Bachelor of Arts, Graphic Design & New Media

GPA: 3.71/4.00 | Highest Thesis Grade in Class of 2020

Thesis: "Rebranding Museum Layang-Layang Indonesia". Focused on cultural identity design and narrative environments with Augmented Reality (AR) in advertising.

Volunteer Activities

2025

Fuorisalone for Milan Design Week

E.Reporter

Fuorisalone is a multi-channel reference platform initiated by Studiolabo that supports the set of events in different neighbourhoods throughout Milan Design Week. As an e.Reporter, I was responsible for taking photos and publishing them on the Fuorisalone official website to support the events’ coverage.

2025

Fuorisalone for Milan Design Week

E.Reporter

Fuorisalone is a multi-channel reference platform initiated by Studiolabo that supports the set of events in different neighbourhoods throughout Milan Design Week. As an e.Reporter, I was responsible for taking photos and publishing them on the Fuorisalone official website to support the events’ coverage.

2024

Digital Design Days Milano

Front Desk Greeter

Welcomed and guided international speakers and attendees during a 3-day design conference, supporting event logistics and visitor experience.

2024

Digital Design Days Milano

Front Desk Greeter

Welcomed and guided international speakers and attendees during a 3-day design conference, supporting event logistics and visitor experience.

Exhibition / Publications

2026

SaloneSatellite, Milano Design Weeek

The project "SIMON" was exhibited as a representative of Politecnico di Milano Department of Design

2026

SaloneSatellite, Milano Design Weeek

The project "SIMON" was exhibited as a representative of Politecnico di Milano Department of Design

2019

D&AD New Blood Festival

Documentation Team

Part of university booth

2019

D&AD New Blood Festival

Documentation Team

Part of university booth

2018

Packaging of the World

Featured project: Dedinginan

2018

Packaging of the World

Featured project: Dedinginan

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